Silver Creek Software is the developer and distributor of Visual Produce, a customizable financial management accounting software program designed to address the business needs of fresh produce wholesalers, distributors, packers, shippers, processors, brokers and growers. Since 1982 Visual Produce has evolved into a premier ERP system for produce.
  • “It is almost unprecedented these days for a company to be able to use the same technology for that span of time. The Coastal Companies’ Director of IT Rich Kreuzburg chalks it up to flexibility.”

    “Visual Produce is an all-purpose solution, but one that’s designed specifically for the fresh produce industry. Over the years, it’s really helped pull together all of the disparate parts of our business.”

    The Coastal Companies
  • “Our business model is simple: We receive shipments, re-package things and provide fresh-cut produce, they go on a truck that night, and they’re in the grocery store by the next morning. In the past, when that next morning came around we were still doing the paperwork to get the orders posted from the day before. Now with Silver Creek Software everything is much more real time and we can move product in and out faster with better control. That’s good for our customers and great for our bottom line.”

    Kathy, IT
  • “Now our pickers scan each item and the program does the rest…the pack-out they made is quantified and the system prints the label and it’s done. What a time saving, growth inducing system Silver Creek Software’s Visual Produce system has provided us.”

  • “We have had Silver Creek Software’s Visual Produce software for over a decade and continue to reap the rewards from making the switch from a much larger system that did not allow us to adapt quickly. The benefits have improved all facets of the business from accounting to transportation to customer relation management to warehouse management.

    Managing the business is much easier and more profitable since implementing Visual Produce.

    I thought I knew what we were getting at the time when bringing on Silver Creek Software, but it has turned out to exceed our expectations. The program is a comprehensive solution focused on our industry that allows us to manage beyond just the basics and has built-in growth potential. We can manage so many things like shelf life, cooler set up, puller productivity, FIFO, territory sales teams and much more. Two excellent examples: our puller productivity increased by over 60% and the number of cases we disposed of on a monthly basis decreased by 79%.

    You add to that a very personalized approach to customer service and we couldn’t have made a better choice for our software provider.”

    Nogales Produce
  • “Visual Produce is an all-purpose solution, but one that’s designed specifically for the fresh produce industry.

    Silver Creek Software has really helped pull together all of the disparate parts of our business, for example, we use Visual Produce reports on the buying side to manage the cash out and all of the pricing, including the process of setting customer prices.

    Visual Produce back end is current, standard and relevant with Microsoft SQL, so there are thousands of packages we can integrate with. The fact that Silver Creek Software doesn’t use a proprietary database comes in very handy when it comes to picking out other software we want to pull data from.”

    Vice President, The Coastal Companies
  • “Most of the features and reports we use are right out of the box. We’ve done a fair amount of customizations, but the important thing is that we’re customizing what’s already in the platform instead of having to build from scratch.”

    He says that in the years he’s worked at The Coastal Companies, Silver Creek Software has always been very quick to respond to adding features, integrating with new systems, and addressing all their needs. “It’s fast because it’s usually a matter of them changing what’s already inside Visual Produce to meet our specific needs.”

    Rich K, The Coastal Companies
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